Ukumakethwa kwenethiwekhi - kuyini: incazelo eningiliziwe kanye nengqikithi yebhizinisi le-MLM + uhlu lwezinkampani ezilinganiswe kakhulu ze-MLM
Sawubona, bafundi abathandekayo bamagazini wezezimali online "RichPro.ru"! Isihloko sezinto zanamuhla ukumaketha kwenethiwekhi (MLM): kuyini, yiziphi izinkampani ze-MLM eRussia ezinokulinganiswa okuphezulu, ukuthi ibhizinisi lenethiwekhi lisebenza kanjani, njalonjalo.
Ngendlela, ubonile ukuthi idola selivele libiza malini? Qala ukwenza imali ngomehluko wamanani wokushintshana lapha!
Ngemuva kwakho konke, sekungamakhulu eminyaka imodeli yokwabiwa kwempahla nezinsizakalo "umkhiqizi – wholesale enkulu. – wholesale encane. – okudayisa – ikhasimende"Bekungukuphela komuntu ongenzeka.
Kepha e30's iminyaka XX ikhulu leminyaka e-United States, kwazalwa uhlelo lokusatshalaliswa komkhiqizo futhi luyathuthuka "umkhiqizi – umthengisi — ikhasimende».
Ngasikhathi sinye, imisebenzi yezinkampani ze-MLM ivuselelwe amahemuhemu ahlukahlukene, ukuqhathanisa ngezikimu zamaphiramidi kanye nemibono yomphakathi ephikisayo iminyaka eminingi. Ngokususelwe kulokhu, ukubheka okunembile lolu hlobo lwebhizinisi, kufanele ucabangele ngokuningiliziwe zonke izici nobuncane bokumaketha kwenethiwekhi mlm.
Ngakho-ke, uzofunda kule ndatshana:
- Yini i-MLM - umlando wemboni yebhizinisi lenethiwekhi;
- Izinzuzo nezinkinga ezinkulu zokumaketha kwenethiwekhi;
- Yiziphi izinkampani zenethiwekhi yamabhizinisi e-MLM ezaziwa kakhulu (zibalwa ngokuthengisa emhlabeni).
Ngemuva kokufunda le ndatshana, uzozinqumela wena ukuthi kufanele yini ukwenza ukumaketha kwe-network multilevel, uthole ukuthi yiziphi izinkampani okungcono ukuzikhetha nokuthi kungani, funda izibuyekezo zabathengisi be-mlm "abanolwazi"
Kuyini ukumaketha kwenethiwekhi nokuthi kusebenza kanjani, siyini isisekelo sohlelo lokusebenzisana ne-mlm-business, izinkampani zeMLM ezinokulinganiswa okuphezulu nokunye okuningi, funda ngezansi ku-athikili
Kuyini ukumaketha kwenethiwekhi (ibhizinisi le-MLM): ingqikithi nezinhloso 📌
Ukumaketha kwenethiwekhi Ingabe uhlelo lokuthengisa izimpahla nezinsizakalo kusuka kumkhiqizi kuya kumthengi, olwenziwa ngezincomo zomuntu nomuntu.
Ngalolu hlelo lokusabalalisa, intengo yokuthengisa akubekwanga izindleko zenethiwekhi yokusabalalisa enkulu. Futhi ngale ndlela yokukhuthaza izimpahla engekho izindleko zokukhangisa nokulethwa okukhulu.
Ingqikithi yebhizinisi le-MLM ukuthengisa kabusha ngaphandle kwesitolo, lapho umthengisi ngokuzimela esungula ukuxhumana, ekhangisa futhi athengise umkhiqizo kulowo ongase abe ngumthengi.
Ngokungeziwe kumholo ovela ekuthengiseni okuthengiswayo, umthengisi uthengisa abathengi, ngephesenti lokuthengisa elibekwe yinkampani, thola abathengi abasha, ngamagama afanayo "aheha" amakhasimende amasha. Ngenxa yalokho, kwakhiwa inethiwekhi yamazinga amaningi.
Izinselele Zokumaketha Kwenethiwekhi
- Ukusetshenziswa kwentengo yomkhiqizo... Ngaphambi 70% amanani okuthengisa ezimpahla zansuku zonke izindleko zokusabalalisa inethiwekhi nokukhangisa. Ukushintsha isakhiwo sokusabalalisa kukuvumela ukuthi unciphise izindleko.
- Ukunikeza umthengi ngekhwalithi, imikhiqizo yangempela. Ngokwenyuswa kwendabuko komkhiqizo, kunezimfuneko ezicacile zokubonakala komgunyathi emakethe, kodwa ngendlela yokuthengisa okuqondile, azikho: umkhiqizo awaziwa kabanzi njengabalingani bawo abavela emakethe yendabuko, umenzi, umsabalalisi nomthengi abanandaba nokuvela kwemikhiqizo yomgunyathi.
- Ukwenza ngcono uhlelo lokulethwa komkhiqizo... Ukulawulwa komkhiqizi ekuphatheni nasekugcinweni kwempahla kusivumela ukuthi sinikeze umthengi umkhiqizo osezingeni elifanele nangesikhathi esifanele (Ukuthi yikuphi ukuphathwa kwempahla, bheka i-athikili kusixhumanisi).
- Ukwenza ngcono ukusatshalaliswa kwenzuzo yomkhiqizi. Ukunciphisa izindleko kukuvumela ukuthi uqondise izinsizakusebenza zezezimali ezinhlelweni zezikhuthazo zabathengisi, amabhonasi ahlukahlukene kanye nezikhuthazo, kanye nokwenza ngcono ikhwalithi yomkhiqizo.
Ngezansi sizobheka ukuthi ukumaketha kwenethiwekhi kusebenza kanjani.
2. Lisebenza kanjani ibhizinisi lenethiwekhi (ukumaketha) - umgomo wokusebenza kwezinkampani zeMLM 🗺
Ukumaketha kweMultilevel ukuxhumana komkhiqizi, usomabhizinisi kanye nekhasimende.
Kusebenza kanjani ukumaketha kwenethiwekhi yamamultilevel - izinhlangothi ezi-3 zokubambisana okunenzuzo neMLM
2.1. Ukumaketha kwenethiwekhi yenkampani ye-MLM
Inkampani yakwaMLM ikhiqiza imikhiqizo ezimbonini zayo. Ubuye futhi athuthukise uhlelo lokumaketha nokuthengisa, olususelwa lapho kusatshalaliswa imali etholakala ngokuthengiswa kwemikhiqizo.
Imvamisa, uhlelo lwebhizinisi lukhuthaza abasabalalisi ngezindlela eziningana:
- a) kudle imikhiqizo uqobo lwayo;
- b) ukuthengisa izimpahla kubathengi;
- c) ukudala inethiwekhi yosomabhizinisi.
Abakhiqizi bahlela ukulethwa kwemikhiqizo ezinqolobaneni zabo emazweni ahlukene nasemadolobheni, futhi baqinisekise nokuthi abasabalalisi bathola izimpahla ekhaya.
Ukuze kusebenze kahle, osomabhizinisi bathola zonke izinto ezidingekayo emikhiqizweni, emakilasini amakhulu, izingqungquthela ezihlose ukuthuthukisa amakhono ahlukahlukene abanjwayo.
2.2. Ukumakethwa kwenethiwekhi kusuka ohlangothini lwabathengi
Isici esihlukile sendlela yokuthengisa eqondile ukudala izimo ezilungele umthengi:
- Ukulethwa... Osomabhizinisi bavame ukuletha izimpahla ekhaya.
- Insiza... Ngaphambi kokuthenga, umthengi uthola lonke ulwazi oludingekayo mayelana nomkhiqizo. Futhi ngesikhathi sokusebenza kunethuba lokubonisana nomthengisi.
- Ukuqinisekisa ikhwalithi... Izinkampani eziningi ze-MLM ziqinisekisa ikhwalithi yomkhiqizo, ngokubuyiselwa imali okugcwele uma kwenzeka ukungeneliseki kwamakhasimende.
2.3. Ukumakethwa Kwenethiwekhi ngusomabhizinisi
Ukuthengisa okuningi - uhlobo oluhehayo lomsebenzi wabantu abangenayo imali enkulu yokuqala kanye nesipiliyoni sebhizinisi.
Usomabhizinisi unethuba lokuhlela ngokuzimela umsebenzi wakhe ngokuya ngamakhono akhe. Abafundi, amakhosikazi emizi nalabo asebethathe umhlalaphansi bamatasa kakhulu ngalolu hlobo lwebhizinisi.
Amanye amagama nezincazelo ezisetshenziswe ebhizinisini lokumaketha lenethiwekhi:
Umsabalalisi- umthengisi othengisa isivumelwano nenkampani ethengisa ngqo futhi ethola inkokhelo yokuthengiswa kwemikhiqizo, kanye nephesenti lekhomishini yokuthola inzuzo yenethiwekhi eyenziwe ngusomabhizinisi.
Umxhasi (uzakwethu) izinga lokuqala - umthengisi othumele umthengi kumathuba aleli bhizinisi futhi wasiza ukwenza isivumelwano nenkampani yokuthengisa yenethiwekhi.
Uxhaso (umlingani) ulayini - uhlu losomabhizinisi abanentshisekelo ngqo empumelelweni yemisebenzi yomsabalalisi, efaka umlingani osezingeni lokuqala, umxhasi wakhe, njll.
Osomabhizinisi abaseceleni - iqoqo labasabalalisi okungelona ele-subnet yomthengisi noma lomugqa woxhaso.
Ozakwethu Baphansi - Uhlu lwama-ejenti afakiwe kunethiwekhi yomsabalalisi.
Ububanzi benhlangano - iqoqo labalingani bomugqa wokuqala wokuqala.
Ukujula kwenhlangano - wonke ama-ejenti womugqa wesibili nolandela olandelayo ku-subnet yomsabalalisi.
Imali engenayo esebenzayo - umvuzo wemali womsebenzi owenziwe ngumuntu. Imali engenayo incike kuphela ebuningini naseqophelweni lomsebenzi otshaliwe.
Imali engenayo - inzuzo etholwa ngusomabhizinisi njalo, ngokwenza umsebenzi wesikhathi esisodwa. Ukwamukela le mali engenayo, okufuneka kuqala ukuba khona kwezimpahla, okungaba yizakhiwo, imali yasebhange, amasheya, njll.
Ekumaketheni kwenethiwekhi, imali engenayo engenziwayo ingenziwa ngokuthuthukisa ngenkuthalo ama-subnet omlingani wabasabalalisi abaphansi.
Ngesikhathi sokuthuthukiswa kwezinkampani zokumaketha ezinethiwekhi kumanethiwekhi wazo okusabalalisa, sekwakhiwe izikole eziningi ezikhuthaza izindlela nezindlela ezahlukahlukene zokufeza izinhloso.
Ifilosofi namagugu ngokuvamile ahluka kakhulu. Izazi zemibono yezentengiso ezinhlobonhlobo zeluleka ukuthi zifune izeluleko kuphela kosomabhizinisi abangaxhasi ukuze baphumelele ebhizinisini.
Luyini uhlelo lokumaketha ibhizinisi lwe-MLM
3. Izinhlelo zokumaketha zezinkampani ze-MLM - yini futhi yini okufanele uyibheke 📋
Uhlelo lokumaketha - iqoqo lezindlela zokubala amabhonasi kubathengisi bokuthengisa ngenxa yokuthola imiphumela ethile yokusebenza. Lezi zinhlelo zinquma amathuba nezimo zokwenza imali, amabhonasi namabhonasi avela kunkampani yenethiwekhi.
Ngakho-ke, ngaphambi kokuqala ukubambisana nenkampani ye-MLM, kufanele unake uhlelo lwayo lokumaketha nezinye izici zalo:
- a) Ukukhula okungaba khona kwesakhiwo nemali engenayo
Ku-MLM, imali engenayo incike ekwakhiweni kwenethiwekhi, okuyi- “ububanzi"Futhi"ekujuleni»Izinhlangano. Intuthuko "ububanzi"Kufanele ivumele imali engenayo yomsabalalisi ukuthi ikhule ngokushesha, futhi"ekujuleni»- ukuzinzisa imali engenayo ezingeni elifanele.
Kufanele unake nokulunga kokwabiwa kwezimali. Ezinkampanini eziningi zenethiwekhi, uhlelo lokumaketha lunenhloso futhi luvumela i-ejenti ukuthi ithole imali ethe xaxa kunosomabhizinisi abangasebenzi kangako kulayini ophezulu wokuxhasa.
- b) Indlela yokukhokha
Izinhlelo zokumaketha zezinkampani zenethiwekhi zinezinga lokufeza amazinga. Imali engenayo ivame ukunqunywa ngamaphesenti wenzuzo. Esigabeni sokuqala, kungenzeka 3%, nakokugcina - 25%... Ukufinyelela ezingeni lamaphesenti lokugcina kuvumela usomabhizinisi ukuthi ahlukanise isakhiwo sakhe nebhizinisi lomxhasi, bese kuthi ethola iphesenti elithile lemali engenayo evela enzuzweni yale subnet.
Izinga anikezwa ngalo umsabalalisi “wokufundisa” abaholi bamabhizinisi “ngokujula” kufanele lihlolwe.
- e) Isidingo sokufaneleka
Ezinye izinhlangano zinemikhawulo ethile. Njengomthetho, zihlotshaniswa nezibopho zokuthenga izimpahla. Ukuphakama kwezinga lebhizinisi, kulapho kudingeka ukuthi usomabhizinisi athenge kakhulu.
Ezinhlanganweni ezinjalo, izimo "zokushisa okushisayo" zenzelwe abafikayo, futhi abathengisi abathole imiphumela ebalulekile bathwele imingcele nokuphazamiseka. Ngaphambi kokubhalisela ukubambisana nenkampani ye-MLM, kufanele uqiniseke ukuthi uhlelo lokumaketha azikho unswinyo ngokungabikho kwemali engenayo ephoqelekile.
- d) Ukutholakala nokulula
Uhlelo lokumaketha lokuthengisa kufanele kube lula ukuluqonda futhi umhambisi kufanele angabi nobunzima ekulwethuleni. Iklayenti kufanele likwazi ukuhlaziya ngokuzimela nokubala imali engenayo engaba khona, ngokuya ngenketho yesakhiwo.
Izinhlobo zokumaketha kwenethiwekhi - izinzuzo nezinkinga ezinkulu
4. Izinhlobo zokumaketha kwenethiwekhi - ubuhle nobubi ➕DS
Ngokwenzayo, izinkampani zokumaketha zenethiwekhi zisebenzisa izinhlobo ezintathu eziyinhloko zamasu we-premium:
- multistage negatsha;
- "i-matrix";
- uhlelo lwezelamani.
Ngayinye yalezi zinhlelo zokumaketha inezici zayo, izinzuzo nezinkinga zayo. Ake sicabangele ngamunye wabo ngokuningiliziwe.
Thayipha 1. Uhlelo lwezigaba eziningi ngokuhlukana
Ingqikithi yalolu hlelo ukufeza amazinga (izinyathelo) enqubeni yokuthuthukiswa kwebhizinisi. Esigabeni ngasinye, usomabhizinisi uthola imali engenayo ethe xaxa, ngenkathi ezinkampanini eziningi zenethiwekhi umthengisi athola isaphulelo esikhulu njalo kumkhiqizo othengiwe.
Ngendlela efanayo, kukhuthazwa abalingani bemigqa engezansi yomsabalalisi, okuthi, sebefinyelele phezulu etafuleni lamabhonasi, "bahlukaniswe" nosomabhizinisi.
Ngaphezu kwalokho, inzuzo yale subnet ayicatshangelwa ekuthengisweni okuphelele kwe-ejenti yokuthengisa, kepha ngasikhathi sinye ukhokhiswa ibhonasi engaguquguquki evela ekuthengisweni kwesakhiwo sakhe. Njengomthetho, le bhonasi inkulu uma inhlangano ihlukaniswe yaba "ububanzi", Futhi akubalulekanga kangako - ku"ukujula».
Uhlelo lokumaketha lukhuthaza osomabhizinisi abaphumelelayo ukuthi basebenze ngokuzikhandla futhi basize izinhlangano "zehlukane" nazo zikhule.
Izinzuzo:
- Imali engenamkhawulo. Imodeli yoqobo inika usomabhizinisi amathuba angenamkhawulo wokuthola imali.
- Ayikho imikhawulo ekwakhiweni kobubanzi nokujula. Inikeza ithuba kubasabalalisi abakhuthele ukuthuthukisa ibhizinisi elizinzile, elezimali, nabaqalayo lokufunda kubathengisi abaphumelelayo bokuthengisa.
- Ukusimama kwamabhizinisi e-MLM - izinkampani kanye nabathengisi bazo. Ngokuthuthuka okulinganiselayo kwezakhiwo "kububanzi" kanye "nokujula", usomabhizinisi uqinisekisa ukuzinza kwemali yena nenhlangano yakhe yenethiwekhi.
Okubi:
- Ukuxakaniseka kokubona. Lezi zinhlelo zebhizinisi kwesinye isikhathi kunzima ukuziqonda.
- Ukwehlukaniswa kwezinhlangano eziphumelelayo kusabalalisi. Iphrimiyamu engaguquguquki evela esakhiweni esehlukile ayihlali ikukhokhela ngokuphelele ukungabi bikho kwayo.
- Osomabhizinisi abakhuthazayo kuphela abathola imiphumela ebalulekile.
Thayipha uhlelo lwe-Matrix
Isici esihlukile sohlelo lokumaketha kungumkhawulo obalulekile wemali engenayo esakhiweni matrix 3 × 7, 5 × 7 noma yimuphi omunye.
Isibonelo uhlelo lwe-matrix 5 × 7 kusho ukuthi usomabhizinisi uhola kuphela kwi-subnet "ububanzi"Kubalingani abahlanu futhi"ukujula"Emazingeni ayisikhombisa. Uma le mikhawulo yeqiwe, ukuthengiswa kwalaba bathengisi akubalwa kwinzuzo yomthengisi. Lokhu kuholela ekutheni osomabhizinisi bahambe ngamasu ahlukahlukene.
Isibonelo, ukubhaliswa kulayini wokuqala kunqunyelwe bese kuthi abaqalayo babhaliswe "kozakwethu ngokujula".
Izinzuzo:
- Ukukhululeka kokubona. Kulula ukufunda nokwethula uhlelo lwebhizinisi kubathengisi abangahle babe khona.
- Ukulawula ukuthuthukiswa kwesakhiwo. Ukukhawulela inani labantu nge-subnet kuvumela usomabhizinisi ukuthi axhumane nabo bonke ophathina.
- Impumelelo elula. Ukuhambisa abathengisi abasha esakhiweni kuvumela abasabalalisi abaningi ukuthi benze imali esheshayo, elula ngaphandle komzamo.
Okubi:
- Ubulula obedlulele obukhuthaza ukukhwabanisa. Uhlelo lwebhizinisi ngokwalo lududula osomabhizinisi ngamaqhinga ahlukahlukene.
- Ukuntuleka kokukhuthaza kwabasabalalisi abasha ukuthi basebenze ngokuzimisela.Ukwakha abathengisi abasha ngobuciko akubakhuthazi ukuthi basebenze ngokwabo.
- Ukufana okukhulu ngamaphiramidi ezezimali... Ngokuhlobene namaqhinga angenhla, ukuqhathaniswa kwamaphiramidi kufaneleke kakhulu.
- Isikhathi esifushane sokuphila... Njengomthetho, izinkampani ezinecebo lebhizinisi "matrix" zikhona emakethe unyaka owodwa kuya kwemithathu.
Thayipha uhlelo lwe-single-tier
Igama "izinga elilodwa»Akukhombisi ngokuphelele izici zohlelo lokumaketha.
Incazelo “yezinga elilodwa” isho ukuthi umugqa ophansi woxhaso wakhelwe kumgomo othi “izinga elilodwa ngaphansi kwelinye”.
Le modeli ingabonakala ngale ndlela elandelayo:uhlelo lwezigaba eziningi ngaphandle kokuhlukaniswa". Njengezinhlobo zohlelo lwebhizinisi oluchazwe ngenhla, lunemikhawulo, okuyinhloko yayo ukungabikho kwamaphrimiyamu asuka ezingeni elithile "lokujula".
Izinzuzo:
- Ukukhululeka kokubona. Uhlelo ludluliswa kalula futhi luqondwe ngabaqokelwe ukhetho.
- "Ububanzi" obungenamkhawulo. Ukungabikho komkhawulo ekwakhiweni "ububanzi" kuvumela umthengisi ukuthi akhe izakhiwo eziningi kunethiwekhi.
- Ukuntuleka "kokuhlukaniswa" kwezinhlangano kusuka kunethiwekhi ejwayelekile yosomabhizinisi.
Okubi:
- Awekho amaprimiyamu okujula. Izinga lesithupha noma lesikhombisa "lokujula" nangaphansi, kuya ngohlelo lwebhizinisi, alibalwa enanini eliphelele le-subnet yomthengisi.
- Umkhawulo wohlelo lokuhambisana. Akunasikhuthazo kosomabhizinisi abaphumelelayo ukusiza abasanda kufika.
- Amaphutha ohlelo lwebhizinisi aheha abathengisi abazinikele kakhulu.
5. Umlando wokuthuthukiswa komkhakha webhizinisi le-MLM 📚
Imboni yezentengiso yenethiwekhi iyaqala kusukela ngo-1934 e-USA, lapho umenzi wamavithamini nezithako zokudla "I-Nutrilite»U-K. Rehnborg uthathe isinqumo sokuthengisa imikhiqizo yakhe ngabathengisi.
Ngonyaka wama-40, inkampani yaqala ukukhulisa ukuthengisa kwayo ngokwakha inethiwekhi yabasabalalisi. Ukuthengisa okuqondile kwakwaziwa kahle futhi kwasakazeka ngaleso sikhathi, kepha iRehnborg yathuthuka kule modeli. Osomabhizinisi, ngaphezu kokuthengisa izimpahla zale nkampani, baqasha abanye abasebenzela ukusebenza.
Umsebenzi omkhulu kwaba ukudala inethiwekhi yabasabalalisi, ukuqeqeshwa kwabo, ukugqugquzela kanye nosizo ekwandiseni inhlangano. Lo msebenzi ubangenisele imali - amaphesenti wenzuzo yenethiwekhi eqediwe... Isabelo besingabalulekile, kepha ngomsebenzi othile bekungenzeka ukwenza imali enhle.
Ekugcineni Ama-50s wekhulu lama-XX osomabhizinisi U-Rich De Vos futhi UJay Van Andel udale inkampani “Amway», Okwamanje okuyinhlangano endala kakhulu yokuthengisa inethiwekhi.
Ngesikhathi sisebenza kanye nentuthuko yayo, inkampani ihlangane nokungaqondi kanye nokwenqatshwa okuvela kwabancintisana nabo ngendlela yendabuko yokusabalalisa.
I-MLM yaqala ukubizwa ngamaphiramidi ezezimali, angavunyelwe ngumthetho eMelika. I-US Federal Trade Commission ifake icala enkampanini "Amway". Le nqubo yathatha iminyaka emine, futhi, ngokwesinqumo seKhomishini, inkampani akuyona uhlelo lwephiramidi, futhi indlela esetshenzisiwe yokuthengisa izimpahla ayiphikisani nemithetho yase-United States of America. Lesi sinqumo, kanye nokuvela nokuthuthukiswa kwe-Intanethi, kwanikeza umfutho omkhulu ekuthuthukiseni imboni.
Ekuqaleni kwenkulungwane entsha yeminyaka kunokuthambekela kwezinkampani zokuthengisa eziqondile ukubambisana nabakhiqizi abakhulu "bendabuko"oqale ukubona amandla okubambisana nezinhlangano ezinamanethiwekhi ezinkulungwane zamakhasimende athembekile.
Ngasikhathi sinye, izinkampani ze-MLM, ngaphambili ezazinganikeza abathengi uhla oluncane kuphela lwemikhiqizo, manje zinethuba lokuzikhulisa ngokubambisana nebhizinisi elijwayelekile.
Ukumaketha kwenethiwekhi - iphiramidi noma cha: umehluko omkhulu kanye nemigomo yokumaketha
6. Kungani ukumaketha kwenethiwekhi kuhlotshaniswa nohlelo lwephiramidi? 📊
Kuwo wonke umlando wokuthuthukiswa kokumaketha okuningi, kuhlotshaniswa nemipiramidi kanye neminye imisebenzi engekho emthethweni. Lokhu kungenxa yokuthi kunzima kumuntu ojwayelekile ukuthi aqonde uhlelo lokumaketha lwenkampani ye-MLM futhi isakhiwo senethiwekhi yebhizinisi simkhumbuza iphiramidi yezezimali.
Lapho kubhekwa ngokujulile lolu daba, kuvela ukuthi amabhizinisi athengisa ngqo anokufana okungaqondile ngqo nemipiramidi engekho emthethweni, futhi ngokuyisisekelo - ziyahlukahluka kakhulu.
Ukuze ubhekane nalolu daba, kufanele ubheke umehluko ezimisweni zomsebenzi wezinhlangano. zakudala futhi ukumaketha kwenethiwekhi.
6.1. Kusebenza kanjani ukumaketha okudala
Ngendlela yendabuko yokwazisa ngempahla nezinsizakalo kusuka kumkhiqizi kuye kumthengi, kusetshenziswa izindlela zakudala zokumaketha: ukukhangisa, inethiwekhi yokusabalalisa (abaxhumanisi abahlukahlukene abaningi) abagcina ezitolo ezithengisa.
Zonke izinhlangano ezisemthethweni ezibandakanyeka ekukhuthazeni izimpahla kumthengi, yenza umzamo othile wezohwebo, ukwandisa inani lokuthengisa lemikhiqizo.
6.2. Kusebenza kanjani ukumaketha kwenethiwekhi
Lapho kukhuthazwa umkhiqizo ngomgomo wokuthengisa okuqondile, umenzi uxhumana namakhasimende ajwayelekile (abasabalalisi), nawo aqinisekisa ukuthengiswa kwemikhiqizo.
Iswela Abalamuli abaningi, izindleko ezinkulu zokukhangisa nezokuthutha zivumela inkampani ye-MLM ukuthi isethe intengo yokuthengisa ngomugqa obalulekile.
Ibhizinisi lihambisa inzuzo etholakele phakathi kwama-ejenti, ngokuya ngegalelo labo kwinzuzo. Lokhu ngumehluko omkhulu kusuka kuzikimu zamaphiramidi, lapho ababambiqhaza bathola imali ngokuya ngenani labantu abathintekayo.
Izinhlangano ezihlangana nezinhlangano ezingekho emthethweni ziyavela futhi ngoba kungenzeka ukuthi ubambe iqhaza ebhizinisini lokuthengisa ngqo kuphela ezincomweni zommeleli osuvele ubambisene nenkampani ye-MLM.
7. Ukumakethwa Kwenethiwekhi kwi-Intanethi ngaphandle Kokutshalwa Kwezimali 📝 - Kuyiqiniso Noma Kuyiphutha?
I-Intanethi iguqule wonke amabhizinisi, kufaka phakathi i-MLM. Ukuvela kwazo zonke izinhlobo ze-thematic amasayithi, izinhlelo kwezokuxhumana kuvumela abathengisi bezokuxhumana ukuthi baxhumane nabangahle babe ngamakhasimende nabalingani besebenzisa ifoni noma ikhompyutha.
Izinkampani eziningi ze-MLM zinezitolo eziku-inthanethi, okuzivumela ukuthi zenze izivumelwano nabasabalalisi abasha online, yize abalingani kungenzeka babe kude kakhulu komunye nomunye.
Izindlela eziyinhloko zokuheha amaklayenti kubhizinisi le-MLM
Izindlela Zokuheha Amaklayenti Kubhizinisi Lakho le-MLM - Izindlela Ezi-6 Eziqinisekisiwe
Ukuze wenze imali enhle ebhizinisini lokuthengisa ngqo, udinga ukuheha osomabhizinisi abasha ukuthi babambisane.
Kunezindlela eziningi zokuthola abalingani ku-MLM - ibhizinisi:
Indlela 1. Sesha abalingani phakathi kwemvelo yomuntu siqu
Umuntu uxhumana nenani elikhulu labantu ohlelweni lokuphila, futhi lapho akha ibhizinisi elithengisa ngqo, umthengisi kufanele aphendukele kulesi sigaba sabalingani abangaba khona.
Indlela 2. Izincomo
Abanye abangane nabajwayele ngeke bafune ukuzibandakanya kulolu hlobo lwebhizinisi, futhi kulokhu kufanele bacele izincomo endaweni yabo.
Indlela 3. Ukuxhumana
Noma yimuphi usomabhizinisi we-MLM ufika esikhathini lapho amathuba wokwandisa inethiwekhi yakhe ngosizo lwendawo yakhe yangasese eseqediwe. Indlela yokuphuma kuleli cala ukuhlangana nokuxhumana nabantu abasha.
Indlela 4. Amanethiwekhi omphakathi
Ngokuthuthuka kwe-Intanethi, le ndlela isithandwa kakhulu. Inzuzo yezokuxhumana - ithuba lokuhlola umuntu ongaba umlingani wakhe ngokubheka kwakhe umhlaba, ukugqugquzela kanye nezifiso zakhe.
Lokhu-ke, kuvumela umsabalalisi ukuthi onge isikhathi kubantu abangafuni ukuqhuba amabhizinisi abo.
Indlela 5. Izinkundla ezahlukahlukene
Kunezinkundla eziningi kuwebhu ebanzi emhlabeni jikelele mayelana nokukhula kwezezimali nokuzimela, futhi ngalokho, kunamathuba amaningi okuthola abalingani.
Indlela 6. Dala iwebhusayithi yakho
Kungaba ithuluzi elibucayi ekuthuthukiseni ibhizinisi elithengisa ngqo. Kodwa-ke, kufanele ukhathazeke ngokuqukethwe kwekhwalithi yesayithi, setha ukukhangisa kokuqukethwe futhi usebenzise izindlela zanamuhla zokuphromotha.
Sesibhalile ukuthi ungayenza kanjani iwebhusayithi yakho uqobo kumagazini wethu odlule.
Ngayinye yalezi zindlela yinhle ngendlela yayo. Sincoma ukusebenzisa zonke izindlela zokuheha amakhasimende, njengoba umgomo "Uma uheha amakhasimende amaningi, lapho ungathengisa kakhulu nomkhiqizo".
Ungafunda futhi i-athikili emayelana nezinye izinhlobo zomsebenzi kwi-Intanethi ekhaya.
8. Ubuhle nobubi bokumakethwa kwenethiwekhi - ukubuka konke kokubi kanye nobuhle bebhizinisi le-MLM 📃
I-MLM - ibhizinisi linezinzuzo nezinkinga eziningi. Ukuhlolwa kwalolu hlobo lomsebenzi kwabezindaba, phakathi kosomabhizinisi abaziwayo kanye nosopolitiki, kuyahluka kakhulu.
Izinzuzo ze-MLM - ibhizinisi nezinzuzo zalo
Ake sicabangele okuyinhloko:
- Isithiyo esiphansi ekungeneni kwemakethe. Lapho uvula noma yiliphi ibhizinisi, usomabhizinisi uhlola izinsiza azidingayo ukuqala emakethe. Ebhizinisini lokuthengisa ngqo, udinga imali encane ukuqala ibhizinisi. Azikho futhi izindleko zokuqasha indawo, izinqolobane nezinye izindleko ezihleliwe.
- Amandla okwenza ibhizinisi kwi-Intanethi. Kusukela ekupheleni kwekhulu lamashumi amabili, abathengi abaningi, abakhiqizi, osomabhizinisi benza ukuthengiselana nokuthengisa kwiWorld Wide Web. Ukwenza ibhizinisi online kuyinzuzo engenakuphikwa yebhizinisi.
- Ikhwalithi yomkhiqizo... Ngenxa yokuhlukahluka kwezinhlelo zokumaketha i-MLM - izinkampani zinethuba lokwaba izamba ezinkulu zokwenziwa kwemikhiqizo esezingeni eliqhathaniswa nabancintisana nabo abasebenzisa ukumaketha kwendabuko ukukhuthaza umkhiqizo.
- Izinhlelo zezemfundo... Ukuthuthukisa amakhono wabathengisi, izinkampani ezithengisa ngqo zisebenzisa izinhlelo zokuqeqesha ezibandakanya izincwadi, ama-CD, izingqungquthela nezinhlobonhlobo zokuqeqeshwa nezethulo. Lolu lwazi lukuvumela ukuthi uthuthukise hhayi kuphela ekuthengiseni, kepha futhi lufaka isandla ekukhuleni komuntu siqu, ekuthuthukiseni ubudlelwane bomndeni, njll.
- Ukuqashwa kwamatoho... Amandla okusebenza ngesikhathi sakho samahhala futhi ngasikhathi sinye uneholo ngomsebenzi wakho oyinhloko.
- Uhlelo lokuhambisana... Ulayini wokuxhasa (ophathina) unentshisekelo empumelelweni yomhambisi. Abalingani abaningi abanolwazi bayasekela, basize futhi beluleke abafikayo ngazo zonke izindlela. Ubudlelwano bakhelwe ngemibandela elinganayo, kungakhathalekile iholo.
Njengoba ukwazi ukubona, kunezinzuzo ezibalulekile okufanele uqale ngazo leli bhizinisi. Siphakamisa nokuthi ufunde le ndatshana - "Imibono yebhizinisi elinotshalo mali oluncane", mhlawumbe ungazitholela imininingwane ewusizo lapho.
Okubi nokubi kokumaketha kwenethiwekhi
Manje ake sicabangele izinkinga ezinkulu:
- Idumela. Ngenxa yokushoda kwemikhawulo nokukhethwa kwama-ejenti, kwesinye isikhathi osomabhizinisi abasha benza ibhizinisi ngokungafanele: babeka imikhiqizo kanye nebhizinisi uqobo, banikeze imininingwane engamanga futhi ngaleyo ndlela baxegise lolu hlobo lomsebenzi ngazo zonke izindlela.
- Ubudlelwano nabangane nomndeni kungenzeka buhle kakhulu... Iningi labantu likhetha ukuqashwa. Endabeni yokwenza ibhizinisi ngaphandle kwehhovisi, indawo yokugcina impahla kanye nabasebenzi, abangane nezihlobo banombono ongemuhle ngaleli bhizinisi.
- Ukukhula kancane noma cha kwebhizinisi. Njengomthetho, usomabhizinisi uthola imiphumela yokuqala ebalulekile esikhathini kusuka ezinyangeni eziyisithupha kuye eminyakeni emibili, ngokuya ngomsebenzi ohlelekile nokuqeqeshwa. Inani elikhulu kakhulu labasabalalisi aliphumelelanga kuleli bhizinisi.
- Iziphakamiso eziningi zokubambisana ziyenqatshwa... Ukubandakanyeka ngokugcwele ekwakheni ibhizinisi 80— Ama-95% omsebenzi awasebenzi.
- Bambalwa osomabhizinisi abenza inqubekela phambili ebonakalayo. Endleleni eya empumelelweni, umthengisi uhlangabezana nobunzima obuningi, obudinga ukubekezela, imfundo nokuzithuthukisa ukuze unqobe. Akuwona wonke umuntu olungele ukubhekana nazo zonke izingqinamba ezingaba khona.
Ngaphezulu, sethule ububi nobubi obukhulu bokusebenzisana nezinkampani ze-MLM.
9. Ukukalwa kwezinkampani zenethiwekhi eRussia - uhlu lwezinkampani ezaziwa kakhulu ze-MLM 📑
Ukushiwo kokuqala kokumaketha kwenethiwekhi eRussia kubhalwe umhla Ama-90s wekhulu lamashumi amabili futhi bahlotshaniswa nenkampani "I-Herbalife". Imikhiqizo yenkampani isabalala ngokushesha ezweni lonke. Zilingwe ngamathuba amasha ebhizinisi, izinkulungwane zabantu zanquma ukusebenzisana nale nhlangano. Ilindele impumelelo esheshayo abasabalalisi abaningi bakhuthazelele ukuphahlazeka, ukubhala iqiniso lokuthi umsebenzi wale nkampani engekho emthethweni.
Ngasikhathi sinye, kwavela amapiramidi amaningi ezezimali ezweni lethu, afana nezinkampani ze-MLM. Konke lokhu kuthinte isithunzi salolu hlobo lomsebenzi.
Ngaphandle kwalezi zinto, ibhizinisi lokuthengisa ngqo eRussia lakhula kakhulu emashumini eminyaka alandelayo.
Ekuqaleni kwenkulungwane entsha yeminyaka, bonke abaholi bomhlaba wonke bezentengiso zenethiwekhi bakhona emakethe yaseRussia.
Leli thebula likhombisa izinkampani zenethiwekhi ezithandwa kakhulu eRussia.
| P / p No. | Igama Lenkampani | Izwe lomkhiqizo | Imikhiqizo | Isabelo semakethe ye-MLM eRussia (%) | Ukuthengiswa komhlaba wonke, izigidigidi zamaRandi |
| 1. | Amway | EU.SA | Imikhiqizo ehlukahlukene: izimpahla zasendlini, izimonyo, amavithamini, izitsha, izihlungi zamanzi. | 8,1 | 9,5 |
| 2. | Avon | EU.SA | Izimonyo ezingabizi kakhulu zesigaba esiphakathi | 28,8 | 6,16 |
| 3. | I-Oriflame | ESweden | Imikhiqizo ehlukahlukene: kusuka kwezimonyo kuya ekudleni kokudla | 27,4 | 1,35 |
| 4. | UMary kay | EU.SA | Izimonyo | 4,9 | 3,7 |
| 5. | I-Faberlic | ERussia | Izimonyo ze-oksijeni ezenziwe ngezithako zemvelo | 4,8 | akukho datha |
| 6. | I-Herbalife | EU.SA | Imikhiqizo ehlukahlukene yokudla okunomsoco, ukulawula isisindo nokunakekelwa kobuhle | 3,0 | 4,47 |
Ithebula likhombisa ukuthi umholi womhlaba kule mboni, inkampani “Amway»ERussia kuthatha indawo yesithathu kuphela ngokuthengisa.
Isabelo semakethe esikhulu kunazo zonke esingezinkampani "Avon"Futhi"I-Oriflame».
Kungenzeka yini ukwenza imali nge-MLM, okudingayo ukwenza imali ekukhangiseni kwenethiwekhi
10. Ngabe kulula ukwenza imali ngokukhangisa ngenethiwekhi, futhi yini edingekayo kulokhu?
Ngenxa yokufaneleka kwayo, ukumaketha kwenethiwekhi kungumsebenzi othandwa kakhulu.
Ngokusho kweRussia Direct Selling Association kule minyaka emihlanu edlule6% inani labantu laqashwa ebhizinisini ngokususelwa ekuthengisweni okuningi.
Abasabalalisi banemiholo eyehluke kakhulu, engancikile ezingeni lemfundo, ubungcweti, inani lezingane, isimo somshado nezinye izinto.
Amaphesenti amancane abathengisi athola imiphumela ngokushesha futhi kalula. Lokhu kungenxa yokuthi ulwazi nesipiliyoni kuyadingeka empumelelweni.
Ukufeza imiphumela ebalulekile yebhizinisi, kufanele ulandele lezi zeluleko:
Ithiphu 1. Yiba nephupho, umgomo
Iphupho yinto esemqoka evumela usomabhizinisi ukuthi anqobe ubunzima futhi azuze impumelelo. Ukugcina umdlandla, kufanele "uphule indlela eya ephusheni" ube yizinhloso eziphakathi.
Ithiphu 2. Yiba nomthwalo wemfanelo
Umthengisi kufanele abone ukuthi umphumela womsebenzi wakhe uncike kuphela emizamweni yakhe nasekuzinikeleni kwakhe.
Ithiphu 3. Funda futhi uthuthukise
Izinkampani eziningi zokumaketha zenethiwekhi zinezinhlelo zokuqeqesha. Lokhu kufaka phakathi izincwadi zebhizinisi, ama-disc ezinkulumo zabaholi bebhizinisi, kanye nezingqungquthela zokuqeqeshwa ngezikhathi ezithile.
Ithiphu 4. Gcina uhlu lwabantu ojwayelene nabo
Ngomsebenzi osebenzayo, kufanele ubhale uhlu lwabangani encwadini yokubhalela bese uyigcwalisa ngezikhathi ezithile.
Ithiphu 5. Yethula ibhizinisi lakho nomkhiqizo
Ngokususelwa kuhlu, kufanele "uxhumane" nabantu ongaba ophathina noma amaklayenti. Umphumela wokugcina uthonywa yinani lezethulo.
Ithiphu 6. Bheka umugqa wokuxhasa
Kungcono ufunde emaphutheni abanye. Ozakwethu abaphezulu bathola ulwazi oluningi futhi bahlala bekulungele ukusiza osabalalisayo, njengoba benesifiso sangempela empumelelweni yosomabhizinisi.
Ithiphu 7. Yakha ibhizinisi ngokuya ngecebo elithuthukisiwe
Umphumela ozinzile, wesikhathi eside ungatholakala kuphela ngaphansi kwesimo sokuthuthukiswa okulinganiselayo "kobubanzi" kanye "nokujula" kwesakhiwo.
Ithiphu 8. Phinda izenzo nezindlela zokuthola impumelelo esetshenziswa abalingani abenyukayo.
Kuyaphawuleka futhi ukuthi abalingani bemigqa engezansi nabo babuka umthengisi futhi bazophinda izenzo zakhe.
11. FAQ - izimpendulo zemibuzo ebuzwa njalo
Ngaphambi kokubandakanya ukumaketha kwamazinga amaningi, abasabalalisi abangaba khona banokungabaza okuningi nemibuzo.
Umbuzo wenombolo 1. Ingabe isiqalo kufanele siqale?
Kuyakufanele, kepha akufanele ulindele impumelelo esheshayo. Akukho bungozi "bokubomvu", izimali ezincane zokuqala, izinhlelo zezemfundo ezisezingeni eliphakeme, usizo oluvela kozakwethu - izinto ezingaba nomthelela ekufinyeleleni empumelelweni.
Umbuzo 2. Ungayenza kanjani imali yakho yokuqala ekuthengisweni kwenethiwekhi?
Ukuqala ukubambisana nenkampani "yenethiwekhi", abathengisi balwela ukwenza imali ngokushesha okukhulu. Ibhizinisi kufanele liqale ngokuthengisa okulula okuthengiswayo.
Ukuthenga izimpahla ngentengo ephelele nokuthengisa ngentengo yokuthengisa - umthengisi wenza imali... Imikhiqizo kufanele inikezwe kuqala abangane, izihlobo nabantu obajwayele, ngoba bazothembeka kakhulu kumthengisi ongenalwazi, futhi ngokuzayo bazokwazi ukuba abathengi abajwayelekile noma abalingani bebhizinisi.
Umbuzo 3. Ukumaketha Kwenethiwekhi: Kusemthethweni?
Ibhizinisi elithengisa ngqo liwumsebenzi osemthethweni, oqinisekisa ukuba khona kanye nokuthuthukiswa kwalezi zinkampani amashumi eminyaka.
Izakhiwo eziningi ezingekho emthethweni zifihla imisebenzi yazo njengezinkampani zokumaketha zenethiwekhi.
Okubalulekile! Ikhasimende elingaba namandla liyamenywa ukuthi lenze imali yokuqala, ukhokhele ukuqeqeshwa okuyimpoqo futhi uthenge inqwaba yezimpahla.Lokhu kuhambisana nokungabikho kwamarisidi nama-invoice okuqinisekisa ukuthengwa kwemikhiqizo noma ukuhlinzekwa kwezinsizakalo.
Futhi, umthengi kufanele xwayisa ikhwalithi empofu yezimpahla noma ukuntuleka kwayo.
Izinkampani zenethiwekhi zinikela ngemikhiqizo esezingeni elifanele futhi azidingi utshalomali olubalulekile lwezezimali ukuvula ibhizinisi labo.
Umbuzo 4. Yikuphi ukubuyekezwa kokumaketha kwenethiwekhi - ungayenza ngempela imali ngakho?
Kunezibuyekezo eziningi ezahlukahlukene mayelana nokumaketha kwenethiwekhi ku-Intanethi.
Nazi ezinye zazo:
Impendulo 1. "Ekuqaleni 2000 uzakwethu emsebenzini uphakamise ukuthi kuzanywe imikhiqizo yenkampani "I-Oriflame". Ngangiwuthanda kakhulu umkhiqizo futhi ngaba ikhasimende elijwayelekile. Ezinyangeni ezimbalwa kamuva, wangimema ukuba ngibe ngosebenzisana nabo ebhizinisini futhi wangitshela ukuthi ngenza kanjani imali.
Esigabeni sokuqala, ngakwazi ukuthola imali engenayo enkulu, kepha konke kwashintsha. Ngikhulisa izingane ezimbili ngingedwa, futhi ngokukhula kwenethiwekhi yami (ngaleso sikhathi nganginabantu abangama-34 eqenjini lami) kwaba nzima kakhulu kimi ukuhlanganisa imisebenzi yasendlini kanye nebhizinisi.
Ngenxa yalokho, imali engenayo yaqala ukwehla, futhi ngesikhathi esithile abantu abangu-12 "bashiya" inethiwekhi yami. Kamuva nginqume ukushintshela ebhizinisini elijwayelekile. Ukuze ube nempumelelo enkulu kulokhu, kuningi okudingekayo isifiso, ukuzinikela nokusebenza... Intombazane eyodwa esakhiweni sami ithole impumelelo enkulu ku "I-Oriflame". Angizisoli, ulwazi nolwazi engikutholile ngaleso sikhathi kungivumela ukuthi ngenze ngempumelelo umsebenzi wami manje.
U-Olga, uSamara»
Impendulo 2."Ngonyaka wami wokugcina esikoleni eyunivesithi, ukusakaza kwethu" kwahlanganisa igciwane "lokumaketha kwenethiwekhi. Ukuthola amathuba kusuka ku- "I-Faberlic”Abanye abafundi baxoxa yonke indawo. Angikaze ngibe ngumlandeli wezentengiso, kepha nginqume ukuzama.
Ngokuhamba kwesikhathi, ngabona ukuthi kunzima ukwenza imali kuleli bhizinisi, ingxenye enkulu yemali engenayo etholwa yinzuzo yakho itholwa ngozakwethu abasezingeni eliphakeme. Ukuze uphumelele, kufanele ukwazi ukuphoqelela imikhiqizo.
Angiluleki noma ngubani ukuthi enze ukumaketha kwenethiwekhi.
U-Alina, uRostov»
Impendulo 3."AT 2009 Kwakufanele ngivale ibhizinisi lami, futhi ekugcineni ngakweleta amabhange 40,000 amadola, okukhishwe kukho 2 000 bekufanele ukhokhe njalo ngenyanga. Bengidinga ngokuphuthumayo ukuphuma kulesi simo. Bengifuna isixazululo, ngicabanga izinketho ezahlukahlukene zokwenza imali.
Ngokuphazima kweso, umngani wami wakudala, engase ngimbone iminyaka eminingi, waphendukela kimi ngesiphakamiso sokwenza ibhizinisi ngokubambisana nenkampani "Amway". Esethulweni, wangitshela ngokutholakala kwemali engenayo ngonyaka noma emibili. Kepha bengidinga imali ngokushesha okukhulu, okuphakanyiswe ukuthi kugxilwe ekuthengisweni komuntu siqu kwemikhiqizo ebizayo enamamaki abalulekile. Ngakho-ke ngaqala ebhizinisini lokuthengisa izihlungi zamanzi namasethi ezitsha.
Nginabantu engibajwayele abacebile futhi, ukuze ngiphume esimweni sami, bekufanele ngithuthukise imikhiqizo. Ngonyaka wami wokuqala ekumaketheni kwenethiwekhi, ngaba nemihlangano emi-2-3 namakhasimende phakathi nezinsuku, naku-6-7 ngezimpelasonto. Umphumela awuzange ungene isikhathi eside - ngakhokha izikweletu zami futhi ngaphandle kokusebenzisana "nokuheha" ozakwethu engifinyelele kubo 9 – 12 % amazinga empumelelo.
Ngabe sengifunda uhlelo lokumaketha lwenkampani ngokuningiliziwe futhi ngaqala ukuthuthukisa inethiwekhi yami yabasabalalisi ngenkuthalo. Okwamanje ngisezingeni Umnikazi webhizinisi lePlatinum.
Ngiyavuma ukuthi ukwenza imali kuleli bhizinisi akulula, kepha uma unogqozi, noma yini kungenzeka.
U-Andrew, uPeter»
Umbuzo wenombolo 5. Ungahlukanisa kanjani ukumaketha kwenethiwekhi (ibhizinisi le-MLM) ohlelweni lwephiramidi?
Iningi lezikimu zamaphiramidi lenza imisebenzi yazo engekho emthethweni ngaphansi kwesifungo sezinkampani ezithengisa ngqo.
Ithebula likhombisa izici zokuqhathanisa zalezi zinhlangano.
| Indlela yokuqhathanisa | Ukumaketha kwenethiwekhi | Iphiramidi yezezimali |
| 1. Ukutshalwa kwemali kokuqala | Imvamisa ukutshalwa kwezimali okuncane kokuqala. Isabalalisi sale mali sithola "amathuluzi" emisebenzi: izinhlu, imininingwane mayelana nenkampani, umkhiqizo kanye nesitatimende esinemininingwane sohlelo lwebhizinisi... Izinkampani eziningi, ezinevolumu ethile yokuthenga kwasekuqaleni, zinikela ngalezi zinto mahhala. | Ukutshalwa kwemali kokuqala okumangazayo, kusuka ku- $ 100 kuya ku- $ 6,000... Kusuka kule mali, "amabhonasi" akhokhelwa "amanxusa" aphezulu ephiramidi. |
| 2. Umkhiqizo | Yonke imisebenzi isuselwa ekuthengisweni komkhiqizo. Umkhiqizo usezingeni eliphakeme futhi ufuneka kakhulu emakethe. | Umkhiqizo awukho noma awunamanani amancane kubathengi. |
| 3. Okuseqhulwini emisebenzini yenhlangano | Inzuzo evela ekuthengisweni kwemikhiqizo nokusatshalaliswa kwayo ngokufanele phakathi kwabasabalalisi nenkampani ekhiqizayo. | Ukuheha amalungu amasha nokusabalalisa inzuzo evela eminikelweni yabo phakathi "kwabasabalalisi" abaphezulu nabahleli bepiramidi. Ukugcizelelwa kwemisebenzi kumholo osheshayo. |
| 4. Amaphepha | Ukubhaliswa kokufakwa kwemali ngendlela esemthethweni: okuhambisana nokuthengwa ngamasheke, ama-invoyisi. Ukubhala inkontileka phakathi kwenkampani nomthengisi. | Ukuntuleka kwemibhalo noma ukwenziwa kwabo ngendlela engafanele. |
| 5. Isisusa somsabalalisi | Uhlelo lwebhizinisi lususelwa ekwenyuselweni kwemikhiqizo yomenzi emakethe nasemholweni ofanayo wabathengisi. | Uhlelo luthatha kuphela ukuheha "kwama-ejenti" amasha. |
Umbuzo wenombolo 6. Ungayikhetha kanjani inkampani ye-MLM ozoqala ngayo?
Abafikayo ababheka ibhizinisi lokuthengisa ngqo njengomsebenzi ofanele babhekene nombuzo wokukhetha inhlangano abazobambisana nayo.
Ukuze uthole isixazululo esifanelekile, kufanele kubhekwe izici eziningana:
- Idumela nobudala benkampani. Kungcono ukhethe inhlangano enedumela elihle nolwazi olunzulu kule ndawo.
- Imikhiqizo. Isisekelo sanoma yikuphi ukuhweba kungumkhiqizo. Ikhwalithi yayo izothinta ngqo umphumela. Kufanele futhi unake izici zomkhiqizo. Kubalulekile ukuthi iphelelwe yisikhathi ngemuva kwesikhathi esithile, futhi amaklayenti aphendukela kumthengisi wokuthengisa futhi. Izinhlobonhlobo ze-assortment nazo ziyinto ebalulekile lapho ukhetha inkampani.
- Okokufundisa. Uhlelo lwezemfundo lunomthelela omkhulu empumelelweni yebhizinisi.
- Ukuba khona kwebhizinisi lenkampani kwi-Intanethi. Ukungabi ku-inthanethi kunciphisa kakhulu amathuba okukhula kwebhizinisi.
- Uhlelo lwebhizinisi. Kubalulekile ukuhlola uhlelo lokumaketha nokuthengisa lwenkampani uma kuqhathaniswa nokulunga kokwabiwa kwenzuzo kwenhlangano. Kufanele futhi uthole ukuthi ngabe kunemikhawulo ethile yini. Uhlobo oluhle kakhulu lwecebo lebhizinisi “uhlelo lwamazinga amaningi ngegatsha».
Umbuzo wenombolo 7. Ngifuna ukuzizama ekukhangiseni kwenethiwekhi e-Oriflame, eFaberlic, e-Amway - yini oyidingayo kulokhu?
Ukuze ube ngumsabalalisi wezinkampani ezithengisa ngqo, kuyadingeka ukwenza isivumelwano sokubambisana nale nhlangano, iminyaka yobudala yomfakisicelo kufanele okungenani iminyaka engu-18.
Ukubhalisa inkontileka, kuyadingeka ukuthi oqalayo abe nomxhasi ozosiza ukwenza imibhalo.
Emashumini eminyaka amuva nje, izindlela ezahlukahlukene zokuphakanyiswa komkhiqizo bezithuthuka ngokushesha eRussia, enye yazo ukumaketha kwenethiwekhi. Ngaphandle kwedumela eliyindida, le ndlela yokuhweba isibe elula futhi ithandwa phakathi kwabathengi.
Ukuthola imininingwane eningiliziwe mayelana nokwenziwayo ukuthengisa okuqondile kwebhizinisi, umthengi angenza isinqumo esihle kakhulu ekusetshenzisweni kwakhe - ukufinyelela izimpahla ezisezingeni ezingatholakali ezitolo zokuthengisa, ukuthola imali eyengeziwe noma ukuthuthukisa ibhizinisi lakhe lenethiwekhi ngethemba lokuthola imali ebonakalayo.
Ekuphetheni, siphakamisa nokuthi ubuke ividiyo ethakazelisayo mayelana nebhizinisi kwi-Intanethi:
Bafundi abathandekayo bewebhusayithi ye-Ideas for Life, uma uneminye imibono ngalolu daba noma ufuna ukwabelana ngolwazi lwakho lokubambisana nenkampani ye-MLM, bese ubashiya emazwaneni angezansi. Sikufisela inhlanhla nokuthengisa okuhle!